Last night Prague became the centre of the social media world. If you were not there, you did not exist. After the bland morning opening sessions and delicious Czech-styled lunch came what everybody was waiting for: John Sculley and Bethany Mota. The contrast was striking: old and young, corporate and personal.
Apart from the two exceptional guests, we found the presentation of the LINE messaging app the most interesting. We also believe that messaging is the new social.
Socialbakers did a great job organizing the event and we cannot wait for #Engage2016 in Prague.